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DDF.UPA China is honored to
invite Dr.Eric Schaffer and Madam Apala Lahiri Chavan from
Human Factors International, the largest usability
consulting and design company in the world, to come to China
giving presentations at the following details:
Topics
A.
Institutionalizing offshore usability: local proximity and
global resources.
Dr. Eric Schaffer
Dr. Eric
shares from seven years of experience in operating usability
project across time zones and cultures. He outlines best
practices including training, infrastructure, methods, and
communication vehicles. He also touches on advantages like
ability to understand cross cultural design issues and
manage massive projects.
B. Strategies
for global design for local users
Apala Lahiri
Chavan
Apala talks
about strategies that may ensure that the cost effectiveness
of one global design can be combined with the cultural
differences that local users need. She shares examples of
how this seemingly impossible combination can be made to
work.
About Eric & Apala
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Eric
Schaffer
PhD, CUA,
CPE,
Founder & CEO of Human Factors International (HFI)
Author
of
“Institutionalization
of Usability, A Step-by-Step Guide” |
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Eric
is one of the best
ergonomists and user-interface architects in the
world today. He has
•
30
years of experience in the field.
•
Involved in the development of over 80 corporate
User Interface standards.
•
Worked
on dozens of major system development projects
•
Reviewed and consulted on more projects than we can
keep track of. |
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Apala
Lahiri Chavan
MA,
MSc, CUA
Vice
President, Asia, HFI |
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Apala
is one of the world's leaders in cross cultural
design. She grows HFI Asia to its current incredible
strength and capability.
She
has lead hundreds of projects including expert
reviews, structural design, localization, standards,
and detailed design. |
Shanghai
Register Now!
Date:
Tuesday, Dec 12th
Location:
Shanxi Business Hotel (Maoming Road North and Yanan
Middle Road )
Fees:
Normal RMB150, Students or UPA China member RMB75
Contact: Nan Sheng
nanxiang.sheng@upachina.org,
13761858662
Agenda:
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18:30 - 19:00: Registration
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19:00 –19:05: Welcome address by
Jason Huang,
President of DDF.UPA China
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19:10 - 20:00: Presentation in English by
Eric Schaffer
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20:00 – 20:15: Break
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20:15 - 21:05: Presentation in English by
Apala Lahiri Chavan
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21:05 - 21:30: Q & A
Beijing
Register Now!
Date:
Thursday, Dec 14th
Location:
Traders Hotel, Beijing
Fees:
Normal RMB150, Students or UPA China member RMB75
Contact: Maggie Ying
hangyan.ying@upachina.org, 13911880100
Agenda:
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14:00 - 14:30: Registration
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14:30 – 14:35: Welcome address by
Jason Huang,
President of DDF.UPA China
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14:40 - 15:30: Presentation in English by
Eric Schaffer
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15:30 – 15:45: Break
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15:45 - 16:35: Presentation in English by
Apala Lahiri Chavan
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16:35 - 17:00: Q & A
Shenzhen
Register Now!
Date:
Sunday, Dec 17th
Location:
Pavilion Hotel, 4002#, Huaqiang North Road, Shenzhen
Fees:
Normal RMB150, Students or UPA China member RMB75
Contact: Denny Huang
denny.huang@upachina.org,
13370267623
Agenda:
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14:00 - 14:30: Registration
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14:30 – 14:35: Welcome address by
Jason Huang,
President of DDF.UPA China
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14:40 - 15:30: Presentation in English by
Eric Schaffer
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15:30 – 15:45: Break
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15:45 - 16:35: Presentation in English by
Apala Lahiri Chavan
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16:35 - 17:00: Q & A
NOTES:
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Only limited seats opened for public registration!
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The fee include one free drink
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Due to DDF.UPA China is a non-profit organizaiton, we do
NOT provide receipts for the event fees.
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2005 DDF.UPAChina. All rights reserved.