Having a coffee and
cake with Jakob Nielsen, the web usability expert from Nielsen
Norman Group, I asked him what was holding up progress on the
web. "Three things, really: I call them lazy, stupid and
evil design," he replies.
Think the teenager in
your house can out-surf you? Think again. So says a study of 13-
to 17-year-olds released Monday by the Nielsen Norman Group. The
results suggest that some businesses are using ineffective strategies
to target a teen market of some 20 million.