Kevin is a Founder and President of SonicRim. He worked with the international design house, Fitch Inc., for over 12 years and helped to grow the Fitch business in San Francisco before starting SonicRim.

Kevin contributes a unique perspective to the research and design process through an understanding of both market and user research. For over 20 years, he has applied his expertise to the design and development of products, packaging, branding, and marketing strategies. He has helped strategic business teams within Fortune 500 companies—such as Microsoft Corporation, Motorola Inc., Sony, and Intel Corporation—develop design and innovation strategies. He has focused on studying the lifestyles of trendsetters around the world and is instrumental in merging the dreams and needs of consumers, customers, and users with new technologies He specializes in helping clients identify innovation opportunities that deliver value to customers and sound business propositions.

Kevin holds a degree of B.S. in Marketing, with a specialization in Market Research from the Fisher College of Business at The Ohio State University.

Workshop:
Turning Aspirations into Inspirations: Harnessing the Creativity of Your Stakeholders