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  Executive Director
 
Jason Huang
Co-founder & President, UPA China
Founding Principle, TANG User Experience Consulting, China

Jason co-founded UPA China as the 1st non-profit usability organization in China in April, 2004 and was elected as President in upa china's first electon in 2005. In the past 5 years, Jason organized User Friendly 2004, 2005, 2006, 2007 and 2008 and has led the team to make both UPA China and User Friendly the well-known brands in the Asia-Pacific UX community. In 2007, he was nominated as Member of UPA International Director Board. He has been the Regional Coordinator of UPA Asia since 2007.
In 2005, he helped Human Factors International found the China office in Shanghai and became Managing Director; He led the team to win many quality clients like SAP, Microsoft, Huawei, Haier, Samsung, KAIST, etc. In 2007, he founded TANG User eXperience Consulting leading a team with over 25 researchers, designers and consultants located in Shanghai, Beijing and Guangzhou, and he has served over 60 clients, 30 of which are World Top 500 Enterprises, such as SAP, China Mobile, Samsung, Paypal, GE, Microsoft, Intel, etc
Jason has been invited to give presentations and trainings at over 80 companies, organizations, conferences and universities including Samsung, Intel, ICBC,BOC, China Telecom, China Mobile, GE Healthcare, NetEase, Microsoft, Tsinghua University, KAIST, Sina, UPA International, Design For BRICs, etc.Jason studied Computer Science in Southeast University, China and then holds the Master degree in HCI from University of Bath, UK.

Jason's dream is to make UPA China the communication platform of choice for user experience practitioners in both the east and west, and TANG Consulting a force for product innov